Habanos Hit Headlines

Some reports published in the webside of International Habanos S.A. Corporation (www.habanos.com) announced the first month of this year was hectic for the island’s cigar industry, besides preparing the best way possible the February feast.

The website says the cigar aficionados worldwide will take their stand in the world challenge organized by Habanos S.A. under the name of Habanos World Challenge.

This is a contest to be carried out for the first time during the 20th edition of the Habano Festival.

In that test, participants will confront through eliminatory rounds in their countries of residence throughout the world where they will represent their territories in the final phase in Habana, during the event in this capital (February 26 thru March 2).

During this intense battle, participants will have as their base the information of the Book of Habanos, important tool which will help in the preparation of contestants and a App World Challenge of Habanos.

All participants will be put to the test in their general knowledge of Habanos in its diverse phases, agroindustrial, industrial, practical and demonstrative aspects, starting a series of challenges in several stages.

The electronic application Habanos World Challenge is a test with a great amount of questions to put aficionados to the test, and turn them into authentic experts (all this in one appliocation available to any user of iOS and with only one click.

On its part, company The Pacific Cigar Co. LTD, celebrated its 25th anniversary last December 2017, in charge of distributing Cuban cigars to aficionados of the Asia-Pacific region.

On December 7, the event was hosted by the hotel Grand Hyatt, with over 180 guests who enjoyed a welcoming cocktail accompanied by the new Habanos Brand Quai D’Orsay.

Also last December 20 the new Cohiba Atmosphere (luxury establishment) was inaugurated in Sofia, Bulgaria.

Cohiba Atmosphere, under the license of Habanos S.A. has a singular conception offering an exclusive experience in a distinguished atmosphere, with works of art of highest quality Habanos. Worldwide until the year 2017, the inauguration of the Club in Sofia is the 13th representation of the chain and third in Europe.

These reports predict that the 20th Habano Festival will have the success it usually attracts at the beginning of the year, meeting attended by over one thousand persons of some 70 nations.